FMCG Trends & FMCG Sales during COVID-19 pandemic

Explore IRI's analysis of FMCG Sales and FMCG Trends including Private Labels and Brands during the COVID-19 pandemic and this period of economic recession.

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Manufacturing

Meet different customers’ needs with the latest insights on the market, behaviour, pricing, promotion and more.

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Retailing

As the path to purchase continues to evolve, solutions for retailers increase collaboration, capture the sale and win the shopper.

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Media/Advertising

Maximise campaign impact with solutions that more accurately target, measure and optimise advertising.

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IRI Analytics Centre of Excellence (ACE)

The largest in-house Consumer Goods Analytics Centre and ISO 9001:2015 certified, ACE, helps hundreds of clients globally stay ahead of the competition.

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Some see data. We see potential.

At IRI, we work with FMCG businesses to make the complex simple. Powered by market-leading Technology Analytics Liquid Data™, we turn information into insights helping you see what's possible.

 

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News, Insights and Events

Insights
FMCG E-commerce: Winning Ahead Online. Key trends to leverage
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Insights
Shopper Insights: Geocentric Purchases and Millennials Attitudes.
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Insights
Nutrition Labels in Europe
IRI point of view manufacturers need to act now to secure growth.
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News
IRI’s European Shopper Survey reveals consumers in Italy, Greece and Spain relate more closely to retailers who claim to care about the environment.
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Analyst Reports
IRI is proud to be recognized in recent industry analyst reports, which for us reflects the value we provide our customers in the evolving consumer marketing and personalization landscape.
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News
IRI’s European Shopper Survey reveals younger generations of consumers prefer global brands to local when shopping for groceries Two-thirds of younger millennials use the internet for new grocery product research.
 
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Careers

Work at IRI

At IRI, you will work on the most interesting business challenges facing the FMCG, retail and media industries today. We regularly uncover new insights for our clients by closely collaborating with our colleagues and focusing on our values: Collaboration, Personal Development, Executional Excellence, Client Growth, Innovation and Creativity. These are just a few reasons why we were named by Forbes Magazine as one of America’s Best Midsize Employers.

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