Receipt Panel

You need a deeper understanding of what consumers want, so you know what to do next to drive business growth. But with all the changes in the market, it's increasingly difficult to track all the various dynamics, demographics and channels to understand what's truly happening. Scan panels mainly focus on traditional brick-and-mortar channels while standalone receipt panels lose granularity on the product dimension drilldowns, and you need excessive time and resources to manage different suppliers.

Covering the full omnichannel universe, the IRI OmniConsumer™ Receipt Panel provides the broad view marketers need to understand omnichannel purchasing with best-in-class item classification and alignment to market measurement truth. And, when combined with the IRI OmniConsumer Scan Panel, you also get the below-the-brand insights needed for complete decision making.

Uncover complete insights, faster

Understand consumer behavior at topline and granular levels.

Make decisions with confidence

With the most accurate insights available, you can feel more assured that your business decisions are based on what is actually happening in the market.

Focus on decisions, not integration

Access out-of-the box aligned data, integrated on a single platform.

Enjoy speed to activation

Frictionless connections let you tie every insight to action.