Hulst shares insights on how marketers can build relationships using data-driven advertising, navigate today's economic and pandemic uncertainties, and harness the power of consent-based IDs, connected television, retail media platforms and other opportunities.
Based on recently published research from IRI, Lynne Gillis, principal of IRI’s Survey & Segmentation Practice, shares insights into Gen Z and how they connect with brands.
The cannabis industry is expected to grow to $40 billion by 2025. IRI’s Larry Levin, EVP of Market and Shopper Intelligence, Jessica Lukas, Senior Vice President of BDSA, and Aaron Morris, President and CEO of Wyld, discuss the growth of cannabinoids in mainstream CPG.
Older Gen Zs are coming of age during a time of social unrest and a global pandemic. Jennifer Pelino, IRI's executive vice president of Omnichannel Media, and Shelley Zalis, CEO of The Female Quotient, discuss recently published research.
Perry talks about navigating IRI at the intersection of CPG and technology, leading authentically and inclusively and finding the sweet spot between fundamentals and innovation.
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