IRI Growth Insights Podcasts

For more than 40 years, IRI has been known for its vast data, prescriptive analytics and leading technology.  Now, IRI's Growth Insights podcast series delves into the data to reveal consumer, shopper, and other insights that fuel market changes and growth for those in the CPG, retail, health care and media industries. Join IRI thought leaders, industry partners and guests to learn how opportunities, trends and market disruptions will impact your business.

C-Suite Conversations: Michelle Hulst, COO, The Trade Desk

C-Suite Conversations: Michelle Hulst, COO, The Trade Desk

July 20, 2021

Hulst shares insights on how marketers can build relationships using data-driven advertising, navigate today's economic and pandemic uncertainties, and harness the power of consent-based IDs, connected television, retail media platforms and other opportunities.

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Gen Z Ups the Ante to Win Their Brand Loyalty

Gen Z Ups the Ante to Win Their Brand Loyalty

July 16, 2021

Based on recently published research from IRI, Lynne Gillis, principal of IRI’s Survey & Segmentation Practice, shares insights into Gen Z and how they connect with brands.

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Cannabis: The Route to Success

Cannabis: The Route to Success

June 30, 2021

The cannabis industry is expected to grow to $40 billion by 2025. IRI’s Larry Levin, EVP of Market and Shopper Intelligence, Jessica Lukas, Senior Vice President of BDSA, and Aaron Morris, President and CEO of Wyld, discuss the growth of cannabinoids in mainstream CPG.

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Get to Know Gen Z

Get to Know Gen Z

June 22, 2021

Older Gen Zs are coming of age during a time of social unrest and a global pandemic. Jennifer Pelino, IRI's executive vice president of Omnichannel Media, and Shelley Zalis, CEO of The Female Quotient, discuss recently published research.

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C-Suite Conversations: Kirk Perry, President and CEO, IRI

C-Suite Conversations: Kirk Perry, President and CEO, IRI

June 10, 2021

Perry talks about navigating IRI at the intersection of CPG and technology, leading authentically and inclusively and finding the sweet spot between fundamentals and innovation.

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