June 07, 2023
Circana’s 2022 New Product Pacesetters Report Reveals that a Commitment to Innovation Drives CPG Sales
Read More
June 06, 2023
CHICAGO – June 6, 2023 – Circana, the world’s leading advisor on the complexity of consumer behavior, today announced the appointment of Anne Bramman as chief financial and growth officer, effective June 20. As a member of Circana’s executive leadership team, Bramman will lead...
Read More
May 18, 2023
Turnkey solution empowers smaller companies to unlock big growth
Read More
May 18, 2023
—75% of consumers who cut back on overall spending say high food prices are the main reason
Read More
May 08, 2023
Circana, the world’s leading advisor on the complexity of consumer behavior, today announced Amy Marentic has joined the company as president, Global Solutions. Marentic joins Circana from Google, where she was director of Global Client Agency Services. Marentic succeeds Nisha...
Read More
March 22, 2023
Circana presents a complete view of the U.S. beauty consumer and market drivers at Growth Summit 2023.
Read More
March 22, 2023
Liquid Data cloud deployments give clients flexibility and control over their technology strategy.
Read More
March 21, 2023
Last year, food inflation at retail and foodservice exceeded levels reached during the Great Recession. Even with inflation currently moderating, higher food prices will continue influencing consumers’ spending and eating behaviors this year, reports Circana, formerly IRI and ...
Read More
March 21, 2023
The NYU Stern Center for Sustainable Business and Circana, formerly IRI and NPD, today released the 2022 update of the CSB Sustainable Market Share Index™.
Read More
March 20, 2023
This predictive capability enables advertisers in these industries to improve the performance of their media campaigns up to four times more than using non-purchase-based audiences
Read More
March 14, 2023
The initiative provides insights literacy to enable ongoing growth opportunities for women- and minority-owned businesses in the CPG space.
Read More
March 07, 2023
Following their merger in August 2022, Information Resources, Inc. ("IRI") and The NPD Group ("NPD") today unveiled a new combined company name and brand identity: Circana.
Read More
February 23, 2023
The report leverages IRI’s latest point-of-sale data, which reveals that at-home food and beverage inflation was up 13.2% in Q4 2022 versus Q4 2021.
Read More
February 16, 2023
IRI and BCG released their 11th annual Growth Leaders report today. The report analyzes the growth performance of hundreds of large, medium and small public and private CPG companies and highlights drivers of success in today’s market.
Read More
February 09, 2023
IRI is partnering with Better for You Media to be the official data sponsor of the web series Battle of the Brands and the how-it’s-made show "Behind the Wrapper."
Read More
January 05, 2023
Expanded relationship provides leading TV organizations frictionless data availability for targeting and activation.
Read More
January 04, 2023
New solution allows marketers to measure in-store sales impact of online advertising via Meta platforms.
Read More
December 08, 2022
November food inflation increased at the slowest rate, +0.3% compared to October; center-store inflation moderated the most.
Read More
November 29, 2022
IRI is hosting a webinar covering growth opportunities for store brands on Nov. 30
Read More
November 17, 2022
Partnership enables Church & Dwight to capture complete market view and identify areas of innovation and capitalize on emerging opportunities.
Read More