Grow Your Business with the Latest Fresh Foods Insights

The store perimeter keeps changing, and you need the latest data and insights to keep up. IRI's Fresh Center of Excellence is the leader in tracking and analyzing everything that's happening in perishables departments including meat, produce, refrigerated/dairy, seafood, deli, bakery and floral.

Integrated Fresh Solution – The Industry Standard

One of the biggest challenges with tracking fresh foods is that there has not been an industry-standard definition. Until now. In partnership with leading fresh foods industry organizations such as the International Dairy, Deli and Bakery Association, IRI has created the industry’s first syndicated solution for the marketplace on perishable items. Both fixed and random weight items come together for the first time for a true total department view.


Fresh Food Category Performance

Our complimentary monthly reports track fresh food sales performance across dairy, deli, bakery, refrigerated, meat/seafood and produce and include analysis on market conditions, shopper perceptions and what's expected next for the category.


Dairy represents the bulk of sales in the refrigerated department due to strong consumer demand and inflation.

Read More


Units are holding nearly flat, an accomplishment in a marketplace with significant pressure on units and pounds.

Read More


January bakery department sales were boosted by inflation, totaling $3.1 billion. However, units contracted significantly.

Read More


Fresh produce sales reached $5.7 billion in January, up from $5.5 billion in December, an increase of 1.3% compared to 2022.

Read More


After a solid December, January meat sales were somewhat subdued. Dollars, units and volume sales were down.

Read More


Meat alternatives sales were down year-over-year, generating $89.6 million in January. Units and volume also declined.

Read More


Shelf-stable seafood remained the only area with dollar gains in January 2023. Frozen seafood was easily the biggest seller.

Read More


Frozen food had strong dollar growth in January, but also the highest year-over-year unit declines, at 8.4%.

Read More


Weekly Changes in Fresh Food Demand

Data from the IRI Integrated Fresh Database is integrated into the IRI Demand Index, which offers a standard metric for tracking changes in spending. It measures weekly changes in fresh food and other consumer purchases by dollar sales against the year-ago period across departments, grocery aisles and retail formats.

Top Fresh Food News and Insights

In the News

At-Home Dining Continues to Boost Meat Sales

Thought Leadership

IFPA Virtual Town Hall


Innovation Brightens the Outlook for Frozen Foods

Fresh Food Events

February 8, 2023Opportunities Abound for Produce at Retail in 2023
Demand for fresh fruits and vegetables will remain an opportunity at retail in 2023. What will be the most compelling consumer trends? And how will retailers respond to those trends to increase volume sales of fruits and vegetables?

February 28, 2023Top Trends in Fresh: RE-Fresh for 2023 and Beyond
In this one-hour session, IRI and FMI will dig into key fresh food learnings from 2022 and what food and beverage suppliers, manufacturers and retailers need to know for the year ahead.

IRI partners with FMI to deep-dive into the latest consumer, brand and retail trends in fresh food at various times throughout the year as part of the ongoing "Top Trends in Fresh" series. Learn More


95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

Enter security code:
 Security code