Consumer Connect
Consumer Connect

IRI Consumer Connect™ Survey

Keep your finger on the pulse of shoppers' financial outlooks and purchasing behaviors with the IRI Consumer Connect survey. The quarterly survey was launched in Q1 2016 to gauge consumers’ financial confidence and understand how their financial situation is impacting the way they shop for, purchase and consume CPG products. Check out the latest findings.
 

Q2 2018

Press Release: IRI Consumer Connect Survey Finds CPG Industry Not Feeling Boost from Healthy U.S. Economy

Key Trends: Where’s the Non-Food Growth?

Video: Consumer Connect Q2 2018

 

Q1 2018

Press Release: IRI Consumer Connect Survey Finds 2018 Off to Slow Start, but Predictions for Year Are Favorable

Key Trends: Early View 2018

 

Q4 2017

Press Release: IRI Examines Latest Consumer Confidence and Online CPG Shopping Behaviors

Key Trends: The Evolving Role of E-commerce in CPG Today

Video: Consumer Connect Q4 2017

 

Q3 2017

Press Release: IRI Finds Consumers Still Turning to Private Labels in Stable Economy

Key Trends: Private Label 2017


Q2 2017

Press Release: IRI Consumer Connect Survey Finds Consumers Hesitant to Open Wallets Despite Optimistic Financial Outlook

Key Trends: Mid-Year 2017 Reflection
 

Q1 2017

Press Release: IRI Consumer Connect Survey Finds Shoppers Feeling Optimistic About Personal Finances for 2017

Key Trends: Early View 2017: CPG Off to a Slow Start, but What’s Next?

 

Q4 2016

Press Release: IRI Consumer Connect Survey Finds Shoppers Feeling Optimistic About Personal Finances for 2017

Key Trends: Shoppers’ Financial Outlooks and Purchasing Behaviors 2017

 

Q3 2016

Press Release:  IRI Consumer Connect Survey Finds Uncertainty About Presidential Election Leaves Consumers Feeling Cautious as Holiday Shopping Season Approaches
 

Q2 2016

Press Release: IRI Consumer Connect Survey Finds Consumers Expecting their Financial Health to Deteriorate, Regardless of Presidential Election Outcome

Infographic: Demographic View: Presidential Impact

Executive Trends Deck: Key Trends


Q1 2016

Press Release:  IRI Consumer Connect Survey Finds Shoppers Feeling Optimistic About Personal Finances and Willing to Splurge

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