Identify opportunities with prescriptive analytics
coupled with deep retailer partnerships.

Improve collaboration, joint business planning and execution with retailers.

Find the elements that matter within all that data.

Simplifying vast amounts of data to find new opportunities with manufacturer and retailer partners has been an unobtainable goal for decades. Whether you want to optimize your pricing, promotion or assortment, or be more productive with a particular manufacturer or retailer, we help you analyse and determine the best path.
Price and Promotion
Pricing never stands still. We can help you move at the speed of the market.
Optimize your product pricing to succeed in an ever-changing shopper and omni-channel environment.
Companies spend huge amounts of money on their trade strategies. We can tell you where to focus your efforts and how to make them pay off.
Use predictive analysis to plan trade events in order to maximize product, account and consumer sensitivities to achieve trade goals.
Expand sales for your brand and category by having the right product in the right place at the right time.
With competition up and shelf availability down, manufacturers and retailers must understand which products need to be on shelf.
Offer the right product at the right place at the right time.
Improve your capability to tailor assortment to drive growth with your top customers.
Supply Chain
Leverage supply-chain analytics for better business planning.
Limit your losses from products not on shelf.
Localize demand planning.
Store-level performance scorecards drive high-impact activation.
Joint Business Planning
Leverage unprecedented data and technology to improve collaboration with your retailer/manufacturer partners so that everyone wins.
Effective joint business planning between retailers and manufacturers requires a common language as well as data organized by the retailer’s category definitions.
Gain access to powerful shopper and transaction-based analytics "out-of-the-box" to jump-start your execution tactics.
Use our self-serve analytics to discover, rank, segment, manage and measure the shoppers who provide the greatest impact to your bottom line.
Quickly identify specific shopper sales, promotion, distribution, and cross-purchase opportunities.
With our gateway portals, manufacturers and retailers can look at the same information and work together more effectively.
Gain access to unique data sets.
See it in Action
IRI Price and Trade Advantage™ Mobile
Price and Trade Advantage
IRI’s Price and Trade Advantage Mobile helps companies plan and evaluate their product price and promotion scenarios while in the field with their retailer partners. Watch the video now.

How we're different

specific growth levers FOR results
We have a unique and unmatched combination of predictive analytical techniques, rapid modelling platforms, leading-edge automated solutions, a vast and granular FMCG data set, and experienced analytics consulting talent.
One version of the truth for manufacturers and retailers
Through our collaborative gateways, manufacturers and retailers look at the same data in the retailer's view, ensuring one version of the truth. This allows for true collaboration and unique win/win strategies.
increased collaboration between suppliers and retailers to deliver growth
We have developed a manufacturer/retailer collaboration process as well as a retailer-specific plan to help everyone win.

How can we help you supercharge your growth and profitability?

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