Press Releases

New Mountain Capital and Vestar Capital Partners Close Investment in IRI
03/12/2018

NEW YORK, NY – December 3, 2018 – New Mountain Capital (“New Mountain”) and Vestar Capital Partners (“Vestar”) announced today that they have closed the transaction through which Vestar will lead a new investment in Information Resources, Inc. (“IRI”). Under the terms of the agreement, initially announced on November 15, 2018, New Mountain and Vestar will jointly govern IRI.


Vestar Capital Partners to Lead New Investment in IRI
15/11/2018

Transaction Supports Next Phase of IRI’s Growth, Fueling Further Innovation and Capabilities Expansion


Rise of Plasticphobia in Europe highlighted by three-quarters of grocery shoppers wanting to buy products with environmentally friendly packaging
14/11/2018

IRI’s European Shopper Survey reveals Italian shoppers care most about this issue while German shoppers are less likely to worry about packaging on the groceries they buy


Over two-thirds of British shoppers prefer to buy products from companies that use less plastic packaging and respect the environment, says IRI’s European Shopper Survey
14/11/2018

While British shoppers support retailers’ efforts to lower their carbon footprint, fewer are willing to pay more for organic or ‘Km 0’ products, compared to other Europeans


IRI Shopper survey shows half of UK consumers ‘buy local’ to support small producers, but a third of non-buyers refuse due to higher prices
12/11/2018

Fresh food has strongest affinity with shoppers buying local products
Innovation and affordability means young millennials more inclined to buy international brands


Premium prices pose a barrier to the rise of ‘conscious consumerism’ among European shoppers
22/10/2018

IRI’s European Shopper Survey reveals consumers in Italy, Greece and Spain relate more closely to retailers who claim to care about the environment


Millennials maintain their ‘amore’ for big brands
22/10/2018

IRI’s European Shopper Survey reveals younger generations of consumers prefer global brands to local when shopping for groceries
Two-thirds of younger millennials use the internet for new grocery product research


IRI Wins Top Operational Excellence Award at MRS Operations Awards 2018
27/09/2018

IRI, a leading provider of big data and predictive analytics for FMCG manufacturers and retailers, has been recognised for its outstanding operational excellence at this year’s MRS Operations Awards 2018. The Operations Awards or ‘Oppies’ are the only awards that recognise operations talent in the research sector and reward companies that can demonstrate world-class talent and skills.


IRI Reveal European Food Manufacturers at Risk of Losing Control on Nutritional Labelling
19/09/2018

Food manufacturers need to get serious on nutritional labelling or risk losing control of the issue entirely according to analysis by IRI, the big data and technology expert for consumer industries.


Sales of glitter cosmetics hitting peak sparkle, up 321%, according to IRI
01/08/2018

Summer festivals and Love Island see shoppers buy 60,000 more glitter products


European Shoppers focusing more on quality than price with Olive Oil purchases as volume sales decline – IRI analysis
18/07/2018

Google Selects IRI to Join New Measurement Partners Program
18/07/2018

IRI to Provide Marketing Mix Analysis Solutions That Boost Return-on-Marketing Investment by as Much as 12 Percent


Private label outperforms FMCG brands in Europe, as retailers up product quality in a bid to drive differentiation and loyalty – new IRI report reveals
05/07/2018

Regional value share for private label grows to highest levels at 39.4%


Sales of beard oil up impacting men’s razor purchases – IRI data analysis
22/06/2018

Sugar tax adds £5m in soft drink retail sales according to IRI market data
29/05/2018

– Bracknell, UK: Since the UK soft drinks sugar levy came into force on 6th April 2018, market data from IRI, the provider of big data and predictive analytics for FMCG manufacturers and retailers, indicates that in the two weeks following the introduction of the sugar levy, sales of soft drinks rose in value by £5m to £167m per week.


Sales of sparkling wine, cakes and baking products up during Royal Wedding as shoppers toast the happy couple
25/05/2018

£1.68 billion spent in UK supermarkets during a week of wedding fever


IRI Recognized by Independent Research Firm as a Strong Performer in Marketing Measurement and Optimization Solutions
23/05/2018

Independent Research Firm Cites IRI for Strong Technology Foundation, Impressive Data Assets and Industry Expertise


Will the Asda-Sainsbury’s merger create a new retailer fit for the 21st century customer?
08/05/2018

Fighting Fat with numbers: data is at the heart of the war on obesity but how can suppliers wield it?
24/04/2018

Dan Finke, Managing Director IRI UK, the leading provider of big data and predictive analytics for FMCG suppliers and retailers, explains why the war on obesity cannot be won without investment in data and analytics technology.


‘On-the-go’ consumers driving sales of snacks across Europe – IRI 2017 top selling FMCG categories
04/04/2018

Demand for convenience and food and drink ‘on-the-go’ is helping to drive sales of snacking products, particularly crisps and salty snacks, across Europe.