Press Releases

New Mountain Capital and Vestar Capital Partners Close Investment in IRI
03.12.2018

NEW YORK, NY – December 3, 2018 – New Mountain Capital (“New Mountain”) and Vestar Capital Partners (“Vestar”) announced today that they have closed the transaction through which Vestar will lead a new investment in Information Resources, Inc. (“IRI”). Under the terms of the agreement, initially announced on November 15, 2018, New Mountain and Vestar will jointly govern IRI.


Vestar Capital Partners wird neuer Investor bei IRI
15.11.2018

Transaktion unterstützt nächste Phase des IRI-Wachstums und fördert weitere Innovationen und Kapazitätserweiterungen


Rise of Plasticphobia in Europe highlighted by three-quarters of grocery shoppers wanting to buy products with environmentally friendly packaging
14.11.2018

IRI’s European Shopper Survey reveals Italian shoppers care most about this issue while German shoppers are less likely to worry about packaging on the groceries they buy


Premium prices pose a barrier to the rise of ‘conscious consumerism’ among European shoppers
22.10.2018

IRI’s European Shopper Survey reveals consumers in Italy, Greece and Spain relate more closely to retailers who claim to care about the environment


Millennials maintain their ‘amore’ for big brands
22.10.2018

IRI’s European Shopper Survey reveals younger generations of consumers prefer global brands to local when shopping for groceries
Two-thirds of younger millennials use the internet for new grocery product research


IRI Reveal European Food Manufacturers at Risk of Losing Control on Nutritional Labelling
19.09.2018

Food manufacturers need to get serious on nutritional labelling or risk losing control of the issue entirely according to analysis by IRI, the big data and technology expert for consumer industries.


Die Handelsmarke – vom Imitator zum Disruptor
02.08.2018

Handelsmarken steigerten Umsatz in Europa und haben nun einen Marktanteil von 39,4% - Deutschland mit 40,1% leicht überdurchschnittlich


European Shoppers focusing more on quality than price with Olive Oil purchases as volume sales decline – IRI analysis
18.07.2018

Google Selects IRI to Join New Measurement Partners Program
18.07.2018

IRI to Provide Marketing Mix Analysis Solutions That Boost Return-on-Marketing Investment by as Much as 12 Percent


Private label outperforms FMCG brands in Europe, as retailers up product quality in a bid to drive differentiation and loyalty – new IRI report reveals
05.07.2018

Regional value share for private label grows to highest levels at 39.4%


IRI Recognized by Independent Research Firm as a Strong Performer in Marketing Measurement and Optimization Solutions
23.05.2018

Independent Research Firm Cites IRI for Strong Technology Foundation, Impressive Data Assets and Industry Expertise


‘On-the-go’ consumers driving sales of snacks across Europe – IRI 2017 top selling FMCG categories
04.04.2018

Demand for convenience and food and drink ‘on-the-go’ is helping to drive sales of snacking products, particularly crisps and salty snacks, across Europe.


1 in 5 meals eaten out of home as European consumers favour service over home cooking
07.03.2018

New European report on Out of Home foodservice sales from IRI highlights increase in eating out throughout the day added €4.1bn to food service sales in 2017


Vor dem Einkauf Preisvergleich im Internet – am liebsten auf dem Smartphone
22.11.2017

Das Einkaufsverhalten im Lebensmitteleinzelhandel, in Parfümerien und in Drogerien:
Große IRI-Shopper-Umfrage zu Trends, Kanälen und dem Einfluss der Digitalisierung

  • Ein Drittel der europäischen Shopper informiert sich vor dem Einkauf im Internet
  • 65% dieser Online-Informationssuchenden recherchieren Angebote mit dem Smartphone
  • 85% der Shopper erstellen eine Einkaufsliste – aber nur jeder Zehnte macht das auf dem Smartphone
  • In Deutschland wollen 14% der Befragten in den nächsten sechs Monaten definitiv oder sehr wahrscheinlich Lebensmittel sowie Drogerie- und Parfümerieartikel im Internet kaufen


IRI Shopper Insights Report highlights growth of specialist stores over mass market as growing number of shoppers visit drug stores
08.11.2017

A new European Shopper Insights Report conducted by IRI, the big data and technology expert for consumer industries, shows that the influence and importance of emerging specialist retail channels, like drug stores, pharmacies* and make-up stores, is growing.


Product range rather than price or convenience drives consumers in-store – IRI European Shopper Insights Report
23.10.2017

For 60% range is main reason for store choice when grocery shopping in supermarkets/hypermarkets, while price is key for discounters and online shopping


Healthy eating trend boost for vegetarian, free-from and organic food producers
02.10.2017

IRI survey of shoppers across Europe finds more than two thirds are buying healthy food
German shoppers most likely to buy organic food (versus half of Europeans) 39% of shoppers buying vegetarian food options
‘Free-from’ food on the shopping menu of one third of shoppers


European grocery shoppers become digital Infoseekers as the cost of shopping continues to rise
21.09.2017

1 in 3 shoppers uses the Internet to seek information before shopping
Smartphones assist 65% of digital infoseekers with in-store savings
84% of shoppers prepare a shopping list and 1 in 10 do this on their phone
Southern Europeans more focused than Northern Europeans on finding the best deal


European grocery shoppers become digital Infoseekers as the cost of shopping continues to rise
21.09.2017

1 in 3 shoppers uses the Internet to seek information before shopping
Smartphones assist 65% of digital infoseekers with in-store savings
84% of shoppers prepare a shopping list and 1 in 10 do this on their phone
Southern Europeans more focused than Northern Europeans on finding the best deal


Globus entscheidet sich für Datentechnologie von IRI
11.09.2017

IRIs Holistic Retail Solution ermöglicht Globus und seinen Lieferanten komplexe Analysen und detaillierte Transaktionsdaten-Insights.