IRI and the Consumer Health Products Association (CHPA) released a joint study, which quantifies the savings value over-the-counter (OTC) medicine and products afford the U.S. health care system and patients each year. The landmark study found that, on average, each dollar spent on OTC medicines saves the U.S. health care system approximately $7.20, totaling nearly $146 billion in annual savings. The estimated savings from unnecessary clinical visits is based on the study’s finding that nearly 90 percent of consumers who treat a condition with an OTC medicine would seek professional medical treatment if OTC options were not available.
어떻게 IRI가 당신의 사업 성장과 이윤 성장을 도와 드릴 수 있을까요?
Fortune지 선정 100대 기업중 95%의 CPG, 유통사 그리고 H&B회사들이 IRI와 협업중입니다.
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