IPSOS is a top global market research company focused on primary research in advertising, marketing, media, content and technology as well as consumer opinion and loyalty.
IRI and Ipsos share best practices to develop joint solutions for client product launches. The result of this partnership is better success rates for clients that launch new or improved products in the market.
Fortune지 선정 100대 기업중 95%의 CPG, 유통사 그리고 H&B회사들이 IRI와 협업중입니다.
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