BCG is a global management consulting firm and a leading advisor on strategies for businesses, governments and institutions.
IRI’s partnership with BCG includes thought leadership initiatives around the trends and insights that are shaping the CPG industry. This includes the companies’ annual Growth Leaders study, which identifies the CPG companies that are growing and the specific strategies they are using to win against the competition.
https://www.bcg.com/
Fortune지 선정 100대 기업중 95%의 CPG, 유통사 그리고 H&B회사들이 IRI와 협업중입니다.
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