Using predictive analytics, IRI identified clear customer need states, and recommended shelf sets and an assortment of brands and space to shelf.
Store clustering and target consumer segments were used to fuel manufacturer/retailer engagements and focus marketing efforts.
Incrementality and demand transfer of branded and private label were used to balance growth for both parties.
Πώς μπορούμε να σας βοηθήσουμε να μεγιστοποιήσετε την ανάπτυξη και την κερδοφορία;
Το 95% των εταιριών CPG, λιανικής και προϊόντων υγείας και ομορφιάς που βρίσκονται στο Fortune 100 συνεργάζονται μαζί μας
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