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CPG Demand Planning: Increasing Certainty in an Increasingly Uncertain World

The past six months, in both the world at large and in the CPG industry in particular, have been nothing less than a rollercoaster for most of us. As consumer demand has shifted and shopper behavior has evolved, manufacturers and retailers have needed to rapidly keep up. But w...

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CPG Brands and Retailers: Avoid Scary Sales Results This Halloween Season

Halloween is right around the corner, but with COVID-19 still lurking across most of the U.S., trick-or-treating, big costume parties and other beloved traditions and gatherings are going to look much different this year. The pandemic continues to add extra complexity to all a...

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Three Trends That Are Shifting the U.S. Pet Supply Industry During COVID-19

Today’s pet owners are taking their love of pets to a new level. When pet owners browse aisles for kibble, catnip and treats, they’re bringing the same list of requirements that they’d bring to the grocery aisle for the products they are going to consume. The leading trends ar...

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25 Years of New Product Winners in CPG Reveals Cultural Snapshots

We decided to go for a dig through our digital archives for a detailed view of the top CPG food and non-food products sold through multi-outlet channels during the past quarter century.

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Past Recessions Meet Current Health Crisis to Shape New Market

By now you’ve likely lost track of how many times you’ve heard “unprecedented” used to describe life during COVID-19. While we haven’t experienced a pandemic like this in our lifetimes — and hopefully won’t again — we have experienced economic recession. A little more than a d...

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The Next Normal: Using Foot Traffic and Sales Data to Map the Road to Recovery

As U.S. states have now reopened in some capacity, there are several signs that consumers are cautiously re-entering the market with safety measures in place.

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How Shoppable Recipes Are Powering Short- and Long-Term Growth for CPG Manufacturers and Retailers

The impact on CPG due to the coronavirus pandemic has been undeniable. For the past few months, it has been fascinating to watch canned goods and other center-of-store products experience unprecedented levels of growth.

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When There’s No Time to Wait: Get Ahead of the CPG Demand Curve

The phrase “the new normal” has become ubiquitous as the COVID-19 pandemic continues to dramatically impact most aspects of our lives, including our shopping and consumption behaviors.

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CPG Consumers Seeing Price Increases and Out-of-Stocks as COVID-19 Launches a Recessionary Period

So much has changed during the past few months since COVID-19 became a public health crisis and has now morphed into a financial pandemic creating havoc in the U.S. and globally.

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Meat Sales Are Soaring During the Pandemic: What’s Next?

Amid concerns over the meat supply chain as a result of plant closures due to the coronavirus.

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When Consumers Want to Stock up and Get Out: Integrated Insights Capture High-Value Shoppers on the Fly

We are now a few months into the COVID-19 pandemic in the U.S.

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How to Manage Phantom Inventory in the Age of COVID-19

Phantom inventory is one of the biggest challenges that retailers face when managing proper inventory levels and availability on the shelf.

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How Automated Insights Are Powering Retailer-Supplier Collaboration as COVID-19 Presents More Challenges

With consumers continuing to panic-buy and stockpile items from the grocery store, the CPG sector is on the front lines of the rapidly shifting COVID-19 pandemic.

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COVID-19 and Its Impact on CPG and Total Store Sales

Panic buying has somewhat slowed and certain items now have restrictions on the number purchased, we are seeing significant changes across much of the store.

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CPG Stockpiling: What to Expect Now and When It’s Over

Past crises provide a look at the short- and long-term effects of stockpiling behavior.

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Four Ways Larger CPGs Can Best Manage a Grocery Stockpiling Event

See recommendations on how to navigate stockpiling challenges during this time

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Five Ways Smaller Brands Can Manage a Stockpiling Event

There are unique recommendations for smaller and lower-penetration brands during this time.

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Taking a Stand for LGBTQ Equality

Most of us have heard the adage that “doing good is good for business.” There are dozens of studies that prove equality, diversity and inclusion at work are good for the bottom line.

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The Rise of Hard Seltzers and What’s Next in Beverage Alcohol

Many people say that fashion is the mirror of society, but another way to see how culture is evolving is by looking at what people are drinking.

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The Beauty Trends That Are Driving Change, Including Among Multicultural Consumers

Accounting for $41.6 billion (in L52W in MULOC) and touching nearly every household in the U.S., the beauty industry is massive and constantly evolving.

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