Press Releases

IRI y NPD se renuevan como Circana, el asesor líder sobre el comportamiento del consumidor aportando claridad a la complejidad de los datos

07 marzo, 2023

Tras su fusión en agosto de 2022, Information Resources, Inc. ("IRI") y The NPD Group ("NPD") han presentado hoy un nuevo nombre de empresa e identidad de marca combinados: Circana.

Consumers swallow price inflation as their thirst for water-based drinks thrives, according to new IRI report

19 enero, 2023

Inflation and sustained demand drove 8.9% value sales growth of water-based drinks in Europe in the last year (full year ended August 2022) to €35.6bn
Contribution from water and carbonates reaches €1.7bn (66%) which, along with sports and energy drinks +€0.7bn (29%) and...

IRI hires ex Amazon Advertising Leader to grow media business across Europe

12 enero, 2023

IRI’s planning, targeting and measurement solutions will help brands and the agencies that serve them to maximize sales returns from media investment

Blistering cost of living crisis brings back 1970s and 1980s shopper behaviours: Consumers experiencing diminished living standards

24 octubre, 2022

IRI report reveals that with no sign of inflation dropping for the near future, consumers are displaying signs of severe ‘inflation fatigue’ that is forcing a range of coping behaviours not seen since the austere late 70s and early 80s

IRI y NPD se fusionan y se convierten en un proveedor líder mundial de tecnología, análisis y datos

01 agosto, 2022

Combina las más avanzadas habilidades de análisis de datos, para ofrecer una visión holística de las compras del consumidor, así como de la evolución y tendencias, tanto en gran consumo como en consumo fuera del hogar y otras categorías de la tienda.

Lindt & Sprüngli expands global partnership as it moves to IRI's integrated big data and analytics platform

08 junio, 2022

IRI's data allow Lindt & Sprüngli to gain broader insights into big data sets and collaborate more effectively with retailers

IRI reports change in consumer landscape as the proportion of private label loyalists now equals those of national brands in all key European markets

11 mayo, 2022

Private labels account for €194 bn, making up 35% of total FMCG value sales in Europe as gap narrows between national brands

IRI and NPD to Merge and Create a Leading Global Technology, Analytics and Data Provider

07 abril, 2022

IRI and The NPD Group today announced the signing of a definitive agreement through which IRI and NPD will merge, creating a leading global technology, analytics and data provider that offers clients a view of total retail purchasing and consumption trends powered by advanced,...

IRI Inflation analysis calls for FMCG brands and retailers to look beyond the headlines and tap into changing consumer behaviour

21 febrero, 2022

New analysis published today by IRI, a leading provider of big data, predictive analytics and forward-looking insights, calls on FMCG (fast moving consumer goods) retailers and manufacturers to look beyond the current headlines on inflation and adopt a different mindset to tap...

Misty Muscatel Davis Joins IRI as Global Chief Marketing Officer

01 febrero, 2022

IRI®, a fast-growing, innovative, global provider of technology, data and predictive analytics for the consumer, retail and media sectors, today announced that Misty Muscatel Davis will join IRI as global chief marketing officer, effective Feb. 1, 2022.

Private labels are poised to increase sales as leading FMCG brands pass on inflationary price increases to consumers

18 octubre, 2021

Findings from IRI’s biannual ‘FMCG Demand Signals®’ report published today reveals how demand for major supermarkets’ own private labels have dragged, preventing them from capitalising on potential growth in value sales, despite promotions and prominent positioning on grocery ...

Euan Jarvie Joins IRI as President, EMEA

12 octubre, 2021

IRI®, a fast-growing, innovative, global provider of technology, data, and predictive analytics for the consumer, retail and media sectors, today announced that Euan Jarvie will join IRI as president of the Europe, Middle East and Africa region, effective immediately. In this ...

Cecilia Ogude Joins IRI to Lead Diversity, Equity & Inclusion

28 junio, 2021

IRI today announced that Cecilia Ogude, former Firmwide Diversity and Inclusion Program Lead at JPMorgan Chase & Co., has joined IRI as senior vice president of Diversity, Equity and Inclusion.

IRI Announces Diversity Advantage Program to Empower Minority- and Women-Owned Businesses

12 mayo, 2021

Leading retailers Ahold Delhaize USA Companies, Amazon and Kroger partnering with IRI to support first phase of innovative new program.

IRI Launches Most Comprehensive Omnichannel Platform With New OmniMarket and OmniConsumer Solutions

21 abril, 2021

Solutions are bolstered by IRI’s recent acquisition of CoinOut, a 1.5-million-member receipt capture panel

IRI Announces Google Executive and CPG Advertising Leader Kirk Perry as Next President and CEO

30 marzo, 2021

Andrew Appel to transition to role as Board Director and Advisor

IRI Acquires Retail Consumer Insights Provider Intelligent Shopper Solutions (ISS) from Kognitiv Corporation

18 marzo, 2021

Acquisition Expands IRI’s Loyalty Solutions Capabilities for Enhanced Retailer/Supplier Collaboration

IRI Appoints Suellen Ravanas as Global Chief Financial Officer

14 diciembre, 2020

IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, today announced that it has appointed Suellen Ravanas as global chief financial officer, effective Dec. 10, 2020.

Lockdown treats create €2.2 billion spending boom in Europe, IRI reveals

26 noviembre, 2020

IRI, a global leader in big data for consumer, retail and media companies, reveals today that consumers across Europe spent €2.2 billion more on food and drink treats during the first lockdown period, an increase of 12% over the same period last year.

Stay-at-home consumers indulge in cooking, but cosmetics sales suffer from work from home trend, new IRI COVID-19 impact report

19 noviembre, 2020

FMCG value sales up +6.3% in Europe, but outpaced by the US market