Meet different consumers' needs with the latest insights on the market, behavior, pricing, promotion and more.


As the path to purchase continues to evolve, solutions for retailers increase collaboration, capture the sale and win the shopper.


Maximize campaign impact with solutions that more accurately target, measure and optimize advertising.

News, Insights and Events

Advantage Solutions CEO Tanya Domier discusses the changing CPG landscape, the transformation of sales and marketing firms into technology partners, and the keys to seamless omnichannel experiences. View Latest

A new report looks at Supplemental Nutrition Assistance Program (SNAP) participants and the best ways for CPG retailers to support and win with this valuable shopper demographic. Read More
IRI experts predict larger holiday gatherings for 2021 and identify the best storewide opportunities retailers will have to support these festive shoppers with fresh foods. Listen Now
IRI's Cecilia Ogude shares how to stay committed to diversity, equity and inclusion in the workplace during an Uplifting Impact podcast. Listen Now
Experts from IRI and RBC Capital Markets look at the best CPG growth strategies to pursue in 2022 as inflation picks up and some products continue to have limited availability. Read More
A blog from IRI and the NYU Stern Center for Sustainable Business looks at sustainably marketed products and their growing importance for CPG sales and margins. Read Now


Work at IRI

At IRI, you will work on the most interesting business challenges facing the CPG, retail and media industries today. We regularly uncover new insights for our clients by closely collaborating with our colleagues and focusing on our values: Collaboration, Personal Development, Executional Excellence, Client Growth, Innovation and Creativity. These are just a few reasons why we were named by Forbes Magazine as one of America’s Best Midsize Employers.

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Accelerate your career by working for a company that was one of the originators of big data. Apply today to be part of our team, and bring big data to life.

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