IRI Lift Measurement Feasibility
IRI Lift™ helps measure the actual in-store sales impact of your media campaigns on your product and/or brand, allowing you to identify which elements are driving the sales uplift. To explore whether we can measure your campaign using IRI Lift™, please fill out the form below. Based on the information you provide, we will return the minimum impressions and unique reach for us to measure your campaign. To learn more about IRI Lift™ and its advantages, click here for a brief video.

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