As the first syndicated service in the U.S. to provide daily out-of-stock views down to the city and county levels,
this solution helps you ensure that inventory is on the shelf where it is needed most, mitigating lost sales and competitive threats.
Identify opportunities by banner or market to address supply and demand in near real-time with daily monitoring of sales, pricing, and distribution for your products and competitors' products
Access daily supply chain and sales trend data for Ahold Delhaize, Southeastern Grocers and CVS to identify and address supply chain challenges. A separate and similar trial program is available for Albertsons.
Access daily granular shopper-level data to understand COVID-19 impacts on consumer micro-segments and how stay-at-home orders and "high risk" shopping hours impact shifts in shopping behavior.
Monitor weekly changes in trip and purchase dynamics to understand consumers who are
purchasing your brand due to the crisis, as well as stockpiling and consumption changes across segments.
Identify changes in consumers' shopping and consumption behaviors that offer long-term opportunities to build category and brand preferences.
Leverage daily loyalty card data from 500 million loyalty cards across 117 million U.S. households to target existing and new brand buyers and optimize media campaigns based on shifting purchase behavior.
As the pandemic evolves, predict near-term and future local demand spikes and declines with greater accuracy based on daily and localized data inputs.
Integrate all IRI solutions and other data/insights to develop a feasible strategy and actionable recommendations and tactics for both short- and longer-term recessionary environments.
To learn more about how IRI can help you solve your immediate business needs, contact your IRI representative or complete the form.