Deliver growth with the largest integrated consumer data set, and leading-edge technology and visualization.

Access dozens of otherwise disparate sources, and integrate them for better insights and better results.

• In addition to point-of-sale and panel data, frequent shopper data from more than 350 million loyalty cards is integrated with our other data sets to gain a more complete view of consumers. Proprietary client data, such as CRM, financial and shipment, can be integrated as well.  
• Through our partner ecosystem, we track media exposure on TV and digital and connect it to consumers’ propensity to purchase. We also have access to millions of social listening sources for improving social campaigns.
• Weather, gas, econometric, and health and wellness data modules provide a more comprehensive view of sales correlation, enabling growth through better insights and measurement.

This cloud-based solution, powered by IRI Liquid Data™, allows you to maximize the ROI of your data and data science:

• Bring your own data and data science, and build your own applications in an easy-to-use, safe cloud environment.
• Get access to exclusive and granular store-level retail data, aligned with the CPG attributes and data science you need.
• A customizable suite of Studios – focusing on marketing, revenue management and consumer demand – allows you to access relevant IRI solutions and capture even more value from your investments in data science, analytics and first-party data.

This decision-making suite of products enables companies to instantly identify execution gaps and growth opportunities that positively impact top- and bottom-line performance.

• Opportunity Alerts provide push-based insights that are pre-built for key domain areas and extensible to any measure set.
• Opportunity Predictors proactively surface quantified, prioritized recommendations that are aligned to strategic guardrails and attentive to execution rules.
• Both leverage built-in collaboration and workflow mechanisms to democratize analytics across the organization.

Maximize the value of your solutions with easy global access to insights from any desktop or tablet device. 

• Across browsers and platforms, access disparate data types that are optimized for CPG and other data sources.
• Better data access across roles and departments provides more proactive business management and growth performance.
• Connect the right information to the right users when and where they need it.

This hybrid cloud solution provides IRI’s data, tools and visualization integrated with your proprietary data – all behind your firewall.

• Securely combine sensitive and proprietary information assets with syndicated, third-party and publicly available data assets.
• A vertically integrated stack of technology, advanced analytics, content and intuitive user interface provides all the capabilities companies need to manage data in a single system.
• Access all of our cloud applications quickly and within a unified visual experience.

Our integration cloud creates new value for your business with the connectivity of data, models and third-party applications all on one platform.

• Test and validate new algorithms.
• Quickly upload and integrate third-party data with IRI data on IRI Liquid Data to create new applications.
• Easily edit, integrate and transform data sets to support new use cases.