Because of COVID-19, the approach consumers are taking to fresh foods is changing dramatically, including how they decide what to buy and how they’re making purchases. Join the IRI Fresh Perspectives team of Sally Lyons Wyatt and Jonna Parker to learn more.
IRI Growth Insights host Joan Driggs talks with ECRM’s Joe Tarnowski about top COVID-19 trends featured in the recent IRI-FMI webinar: Consumers Face the Reality of COVID-19: Implications for CPG and Retail
Households around the world are pantry loading and panic buying so it’s never been more important for brands to send them the right message.
From out of stocks and allocation management to assortment adjustments for our post-COVID-19 world, join IRI’s Scott Love and Theresa Scheingraber, Principals, Retail Client Solutions, to learn about the realities and opportunities of these turbulent times.
What we’re learning from Italy and other markets; what we can learn from past recessions, and how consumers are changing their shopping behaviors.
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