IRI®’s Eric Anderson will present “Engaging the Distracted Viewer (I): Planning, Managing and Measuring Cross-Platform Ad Campaigns” with a panel of experts at the TV of Tomorrow Show.
IRI® President and CEO Andrew Appel will join top leaders from Shop Direct, Facebook, GGV Capital and Zillow Group in a panel discussion to dissect the way mobile technology changes consumer behavior and unearth the growth opportunities that this technology presents.
US sales of consumer packaged goods rose 3.1% in 2015, and small and midsize health-oriented companies such as Quest Nutrition, Fairlife, and Bai rank among the strongest performers, according to new BCG and IRI® research
IRI®, the global leader in innovative solutions and services for consumer, retail, media and over-the-counter health care companies, today announced the launch of the latest product in its e-commerce suite, IRI’s proprietary e-commerce measurement and tracking service, E-Marke...
IRI Rolls Out New Consumer Connect Survey to Keep Finger on Pulse of Shoppers' Financial Outlooks and Purchasing Behaviors
IRI, the global leader in innovative solutions and services for CPG, retail, media and health care companies, today announced that it has aligned with Microsoft Corp. to host IRI Liquid Data™, the CPG and retail industry’s leading big data analytics platform, on the Microsoft ...
The 2016 IRI Growth Summit returns for its 13th year, Monday, April 18, through Wednesday, April 20, at the Gaylord National Resort & Convention Center in National Harbor, Maryland.
During his keynote presentation at Capital Roundtable’s Private Equity Investing in Food & Nutrition Companies conference, “Drive Better Acquisition Decisions with More Precise Due Diligence,” IRI’s Jamil Satchu will explore the key demand-side challenges that private equity i...
IRI Teams Up with Adobe to Roll Out New IRI Lift for Adobe, the Industry’s Most Accurate In-Flight Advertising Measurement Solution
IRI Lift Ties Media Exposures to Actual Offline Purchases, Optimizes In-Flight Media Measurement and Increases ROAS
IRI’s beverage alcohol expert, Dan Wandel, will examine how the beer category and craft segment performed during 2015 in his presentation, “2015 Beer Category and Craft Segment Review,” during the Brewers Association Power Hour interactive teleconference.
IRI’s Robert Konkos and Kantar Shopcom’s Mark Drapala will host a fireside chat at the RampUp 2016 Conference in San Francisco.
IRI’s Larry Levin and Chris DuBois will debunk unfounded myths associated with millennials, outline the six segments of millennial consumers that IRI has identified, and home in on which of these segments are most heavily involved in purchasing and consuming meat and poultry.
CPG Manufacturers and Retailers Gain New Growth Opportunities Through Deeper Knowledge of Shoppers’ E-Commerce Behavior and New Omnichannel Shopper Journeys
Executives learn to leverage pricing analytics to drive profitable growth
Research Reveals Product Category Sales Most Impacted by the Big Game
Alliance will provide link to how publisher first-party data around real-time consumer media consumption can be attributed to in-store sales
Top Trends for 2016 Include Keeping Pulse on Ethnic Diversity, Harnessing Insights on How Consumers Are Shopping Online and Focusing on Quality Versus Quantity of Marketing Messages
Consumers’ shopping and eating patterns are changing, and they are shopping the perimeter of the store for fresh products like never before.
Hoodis Brings More Than 20 Years of Retail Leadership Experience in Strategy, Consumer Marketing, Technology, E-Commerce, Operations and Business Development
95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.
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