IRI’s Sally Lyons Wyatt will join industry leaders for the Produce Marketing Association’s 2016 Fresh Summit in a panel titled “Global Connections Community: The Power of Produce.” Led by Anne-Marie Roerink from 210 Analytics, the session will delve into the Food Marketing Ins...
Retailers Must Not Only Retain Current Customers, But Also Move Them Up the Loyalty Ladder To Drive Growth
IRI President and CEO Andrew Appel will be part of the Advertising Week New York “Measuring Up” panel discussion highlighting the new era of measuring the effectiveness of advertising spend in today’s data-driven world.
During their Path to Purchase Expo presentation, “Finding Growth on the Rapidly Evolving Path to Purchase,” IRI’s Robert Tomei and Larry Levin will discuss the impact the changing consumer and shopper landscape is having on the shopper journey, and how marketers can find those...
RI beverage alcohol expert, Dan Wandel, will examine how the beer category and craft segment performed during the first half of 2016 in his presentation, “Fasten Your Seat Belts,” during the Brewers Association Power Hour interactive teleconference.
IRI’s Chris DuBois will join industry leaders at the Prepared Foods R&D Applications Seminar and present a session titled “Understanding the Growth Behind Prepared and Specialty Foods.”
During the “State of the Industry: Snack & Bakery” editorial webinar, presented by Snack Foods & Wholesale Bakery, IRI’s Sally Lyons Wyatt and Tim Grzebinski will join industry experts Tom Dempsey and Robb MacKie to discuss key developments within snack and bakery, addressing ...
Hispanic Population Impact on U.S. Shopping Trends Accelerating, IRI’s Eighth Hispanic Shopper Study Notes
IRI’s Larry Levin will present “The Impact of Digital Marketing in Shaping the Path to Purchase” with an eye toward the mass beauty market at the Total Store Expo 2016 conference.
IRI®, a global leader in innovative solutions and services for consumer, retail, media and over-the-counter health care companies, announced today that it has reached a long-term agreement with The Kroger Co. (NYSE: KR) to further enhance Kroger’s Customer 1st strategy and str...
Conservative Behaviors Are Prevalent Among Those Expecting Things to Get Tighter
IRI®’s Larry Levin will take a closer look at five critically important business trends that are transforming perimeter departments very quickly in his presentation, “Five Top Trends in Fresh Foods You Can Use to Accelerate Growth.”
Longstanding Partnerships with IRI® and Sprouts Farmers Market® Help Deliver Groundbreaking Tools into the Growing Segment for the First Time.
During their ARF Audience Measurement session, “Return on Media,” IRI®’s Srishti Gupta and Radhika Mani, along with Adobe’s Marie Joshi, will address today’s increasingly complex media investment measurement needs and how advertisers and agencies can maximize their media spend...
In this special session, ‘Shrink to grow: how to use analytics and technology to optimise your line-up’, IRI and Tiger Brands will examine a real micro-regional assortment challenge to demonstrate how a new approach to assortment optimisation, based on looking at the category ...
IRI®’s Eric Anderson will present “Engaging the Distracted Viewer (I): Planning, Managing and Measuring Cross-Platform Ad Campaigns” with a panel of experts at the TV of Tomorrow Show.
IRI® President and CEO Andrew Appel will join top leaders from Shop Direct, Facebook, GGV Capital and Zillow Group in a panel discussion to dissect the way mobile technology changes consumer behavior and unearth the growth opportunities that this technology presents.
US sales of consumer packaged goods rose 3.1% in 2015, and small and midsize health-oriented companies such as Quest Nutrition, Fairlife, and Bai rank among the strongest performers, according to new BCG and IRI® research
IRI®, the global leader in innovative solutions and services for consumer, retail, media and over-the-counter health care companies, today announced the launch of the latest product in its e-commerce suite, IRI’s proprietary e-commerce measurement and tracking service, E-Marke...
IRI Rolls Out New Consumer Connect Survey to Keep Finger on Pulse of Shoppers' Financial Outlooks and Purchasing Behaviors
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