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Americans have made more meals at home, expanded their palates with new flavors and gravitated toward premium items as an indulgence or healthier option during the coronavirus pandemic.
With long lines at stores and alarm over the coronavirus spreading, online grocery shopping has gotten supercharged. Instacart’s value doubled this year to $17.7 billion, and Amazon’s grocery-delivery orders tripled in the three months after shelter-in-place.
Consumers across income brackets use savings to splurge on high-end items; three $10,000 watches, ‘gilt gifting’
One sector of society keeping an especially close eye on the vaccine timeline is grocers.
A surge of new coronavirus cases in the U.S. is sending people back to stores to stockpile again, leaving shelves bare and forcing retailers to put limits on purchases.
Grocery shoppers are gravitating toward premium products such as specialty chocolate and gourmet pasta sauce as coronavirus cases rise across the country, according to data from market research firm IRI.
Several leading grocery chains are reimposing limits on key items such as toilet paper, paper towels and disinfecting wipes, hoping to keep their shelves stocked and prevent shoppers from hoarding as they did when the pandemic began in the spring.
Retailers say there is higher demand for some staples, but shoppers aren’t stockpiling as much as they did in the spring
As the coronavirus pandemic boosts category sales, retailers are setting the table for long-term shopper engagement with larger departments and expanded online availability.
New offerings from brands like Guinness and Budweiser are flooding the space as the segment, which pulls in nearly $200 million in sales, suddenly heats up.
Candy companies, including Hershey and Ferrero, say they are hopeful that kids will still trick-or-treat and adults will seek out sweets, even if their Halloween celebration is simpler or socially distanced because of the coronavirus pandemic.
Americans are eating more cheese than ever, even as Americans drink less milk every year. Cheese’s popularity can be traced to the rise of fast food and pizza in America but also innovations and new products in grocery store dairy aisles.
Series of posts looking at how food companies, retailers and foodservice operators can reach four key consumer archetypes that are shaping the industry today.
Pandemic shortages go beyond toilet paper and disinfectants, especially if the product comes in a can
IRI data shows while large manufacturers grabbed shelf space at the height of the pandemic, upstarts are taking advantage of out-of-stocks and demand for variety to win it back.
End to extra unemployment benefits among reasons for recent dip in food spending
Despite dip in overall beverage sales, various categories performing well in c-stores
Blame lean manufacturing. A decadeslong effort to eke out more profit by keeping inventory low left many manufacturers unprepared when Covid-19 struck. And production is unlikely to ramp up significantly any time soon.
The COVID-19 pandemic is changing the way we shop for food.
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