August 22, 2016
Kroger is not the first to realize the significance of sharing such wide-ranging, real-time data. Albertsons entered into a similar agreement with IRI in the spring.
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July 18, 2016
IRI survey gauges expected economic effect of election
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July 18, 2016
Whether it’s Trump or Clinton, consumers expect their financial health to deteriorate next year.
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June 24, 2016
Anne Bologna, Chief Strategy Officer, iCrossing, and Srishti Gupta, President, IRI Media Center for Excellence, are interviewed by Gayle Fuguitt, CEO and President, The Advertising Research Foundation at the Cannes Lions International Festival of Creativity 2016.
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May 24, 2016
Such companies as Quest Nutrition, Bai, Vita Coco and Sargento Foods were identified as small and mid-size firms with annual sales of less than $5 billion that ranked among the C.P.G.-industry growth leaders in 2015.
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May 20, 2016
Cardlytics, which helps advertisers like Starbucks activate audience data from bank partners like Bank of America, Citibank and PNC, is working with Drawbridge to assess how cross-device exposures affect online and in-store purchases.
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May 12, 2016
Consumers seek more sophisticated info
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May 12, 2016
Candy Maker Uses IRI Platform to Give Salespeople Quick Data Access
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May 02, 2016
IRI’s President and CEO Andrew Appel joined top leaders from Facebook, Zillow Group, GGV Capital and Match Group in a panel discussion at the 2016 Milken Institute Global Conference.
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April 29, 2016
IRI’s Big Growth Summit was held April 18-20 in the Washington, D.C. area.
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April 28, 2016
For packaged foods manufacturers, acquisitions are more than a smart opportunity — they're a necessity.
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April 20, 2016
In the convenience store channel, median year-one sales across the top 10 IRI New Product Pacesetters were $18.6 million.
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April 20, 2016
U.S. consumer product goods sales growth accelerated to 3.1% last year — the strongest growth since 2012, and a significant gain over 2014’s 2.3% rate, according to the fourth annual CPG industry report from The Boston Consulting Group and IRI.
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April 20, 2016
RI has added a measurement and tracking service, E-Market Insights, to its e-commerce offer.
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April 20, 2016
Nexium 24HR topped IRI's 2015 New Product Pacesetters for non-food products, taking in $270.6 million in first-year sales. T
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April 20, 2016
Launch of the latest product in its e-commerce suite, IRI’s proprietary e-commerce measurement and tracking service, E-Market Insights™.
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April 20, 2016
How customization—in marketing, advertising and consumer reach—will drive future retail
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April 20, 2016
Research firm IRI, which polled an unspecified number of shoppers for its Q1 2016 Consumer Connect report, suggested this increased confidence could encourage them to "splurge" on certain FMCG goods.
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April 20, 2016
IRI has added a measurement and tracking service, E-Market Insights, to its e-commerce offer.
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