November 14, 2016
Years after the dot com and housing market crashes pushed consumers in droves to switch from national to store brands to save money, private label sales are starting to sag – forcing retailers to rethink their marketing strategies, according to a new report from IRI.
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November 14, 2016
The ‘70s diet food may still be goopy but it has new packaging, new flavors and lots of protein, just like Greek yogurt
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November 14, 2016
No matter who wins tomorrow’s presidential election, two-thirds of US consumers believe their financial health will deteriorate in 2017 -- a prospect that has many reigning in their holiday dining budgets and looking for deals, according to new research from IRI.
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November 07, 2016
Research firm IRI polled more than 2,200 US adults for its latest Consumer Connect survey and found that uncertainty about the presidential election is adding to concerns about personal finances.
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November 07, 2016
New data from both the National Retail Federation and IRI Worldwide indicate consumers are laying low until the seemingly endless election uproar subsides.
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October 05, 2016
Andrew Appel spoke at Advertising Week on a measurement panel with senior executives from Facebook, TiVo and Simmons.
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October 05, 2016
As one of the fastest growing demographics in the U.S., Hispanics have a staggering $1.5 trillion annual spending power to their name.
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October 03, 2016
The “there’s nothing for dinner” trip, has become the norm, accounting for two-thirds of all shopping trips (and one-third of all spending.)
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September 30, 2016
Most commentators predict food e-commerce sales will grow significantly over the next several years, albeit at a slower pace than overall consumer packaged goods?
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September 26, 2016
This “must attend” ad industry conference brings together the greatest minds from marketing and entertainment to share their visions, passions, and practices.
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September 14, 2016
Bicultural content, searchable product info are key
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September 14, 2016
To gain millennials’ and Generation Z’s interest, retailers need to fully appreciate
their desire for technology, convenience and social networking.
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September 12, 2016
There's just an unbelievable amount of innovation at the small distiller level. You name it, they're trying it.
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September 12, 2016
Partnership with data provider IRI enables the retailer and manufacturers to share the same customer insights, for more customized experiences. If other retailers do not follow suit, they could lose in the battle for the consumer. Three reasons data continues to change the ret...
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August 30, 2016
Notable new products in refrigerated and frozen categories earned accolades thanks to thoughtful, targeted innovation
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August 30, 2016
IRI this month released the eighth in its series of HispanicLink reports to equip consumer products goods leaders with key insights needed to achieve significant growth through highly effective targeting and activation of Hispanic shoppers.
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August 22, 2016
Kroger is not the first to realize the significance of sharing such wide-ranging, real-time data. Albertsons entered into a similar agreement with IRI in the spring.
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July 18, 2016
IRI survey gauges expected economic effect of election
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July 18, 2016
Whether it’s Trump or Clinton, consumers expect their financial health to deteriorate next year.
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June 24, 2016
Anne Bologna, Chief Strategy Officer, iCrossing, and Srishti Gupta, President, IRI Media Center for Excellence, are interviewed by Gayle Fuguitt, CEO and President, The Advertising Research Foundation at the Cannes Lions International Festival of Creativity 2016.
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