Media Coverage

Scavenger hunts, treats dangling from a tree and COVID-19 maps: Candy makers get creative to save Halloween

September 22, 2020

Candy companies, including Hershey and Ferrero, say they are hopeful that kids will still trick-or-treat and adults will seek out sweets, even if their Halloween celebration is simpler or socially distanced because of the coronavirus pandemic.

Read More
Scavenger hunts, treats dangling from a tree and COVID-19 maps: Candy makers get creative to save Halloween

Why Americans love cheese

September 15, 2020

Americans are eating more cheese than ever, even as Americans drink less milk every year. Cheese’s popularity can be traced to the rise of fast food and pizza in America but also innovations and new products in grocery store dairy aisles.

Read More
Why Americans love cheese

Understanding what today’s eco-conscious food consumers want

September 09, 2020

Series of posts looking at how food companies, retailers and foodservice operators can reach four key consumer archetypes that are shaping the industry today.

Read More
Understanding what today’s eco-conscious food consumers want

8 Supermarket Staples That Are Still Hard to Find

September 03, 2020

Pandemic shortages go beyond toilet paper and disinfectants, especially if the product comes in a can

Read More
8 Supermarket Staples That Are Still Hard to Find

Big CPGs struggle to gain market share during COVID-19 despite sales boost

September 01, 2020

IRI data shows while large manufacturers grabbed shelf space at the height of the pandemic, upstarts are taking advantage of out-of-stocks and demand for variety to win it back.

Read More
Big CPGs struggle to gain market share during COVID-19 despite sales boost

With Stimulus Checks on Hold, Americans Are Spending Less at the Grocery Store

August 27, 2020

End to extra unemployment benefits among reasons for recent dip in food spending

Read More
With Stimulus Checks on Hold, Americans Are Spending Less at the Grocery Store

Sales shifts prompt changes within convenience channel

August 25, 2020

Despite dip in overall beverage sales, various categories performing well in c-stores

Read More
Sales shifts prompt changes within convenience channel

Why Are There Still Not Enough Paper Towels?

August 25, 2020

Blame lean manufacturing. A decadeslong effort to eke out more profit by keeping inventory low left many manufacturers unprepared when Covid-19 struck. And production is unlikely to ramp up significantly any time soon.

Read More
Why Are There Still Not Enough Paper Towels?

The pandemic economy is changing the way Americans buy groceries

August 24, 2020

The COVID-19 pandemic is changing the way we shop for food.

Read More
The pandemic economy is changing the way Americans buy groceries

Coronacoping: Cooking at home is a 'thing' again and the numbers prove it

August 10, 2020

Fiction writer Sherrie Flick had an inkling there might be shortages of her favorite cooking and baking supplies when Pittsburgh shut down during the start of COVID-19.

Read More
Coronacoping: Cooking at home is a

Why Are Some Groceries Still So Hard to Find During Covid?

August 10, 2020

Toilet paper and frozen veggies are making a comeback, but other backlogs in the supply chain are causing bare shelves and higher prices

Read More
Why Are Some Groceries Still So Hard to Find During Covid?

Podcast: Succeeding with center store during COVID-19 — and beyond

August 05, 2020

IRI’s Sally Lyons Wyatt shares insights on the sales boom in center store, and the opportunities for retailers in the category.

Read More
Podcast: Succeeding with center store during COVID-19 — and beyond

Baby Boomers' Consumer Habits Amid COVID-19 Pandemic Could Have Lasting Changes

August 03, 2020

CBS 2’s Lauren Victory looked at a particular consumer group commanding changes that could last long after the COVID-19 pandemic.

Read More
Baby Boomers

Why CPG Brands Shouldn’t Ditch Advertising During The Pandemic

August 03, 2020

President, IRI Media Center of Excellence, improving the consumer experience through more relevant advertising.

Read More
Why CPG Brands Shouldn’t Ditch Advertising During The Pandemic

Sustainability is surviving COVID-19, IRI says

July 23, 2020

Products carrying a sustainability claim have continued growing during the COVID-19 pandemic, capturing a 17% market share during the first half of 2020, according to research from IRI and the NYU Stern Center for Sustainable Business.

Read More
Sustainability is surviving COVID-19, IRI says

Sustainable brands sustain their premium in a crisis

July 22, 2020

According to New York University’s Stern Center for Sustainable Business and IRI, products sold on their sustainability have improved their share of the U.S. market by 0.6 percentage points to 16.8 per cent in dollar terms so far this year.

Read More
Sustainable brands sustain their premium in a crisis

Less is more: Why retailers and CPGs are moving toward selling fewer products in stores

July 20, 2020

As the coronavirus pushes some items off supermarket shelves, the food industry is finding a smaller selection reduces consumer confusion, boosts sales and trims expenses for grocers.

Read More
Less is more: Why retailers and CPGs are moving toward selling fewer products in stores

Unique Ingredients Bring Snackers To The Growing Plant-Based Product Sector

July 20, 2020

Snacks made from alternative ingredients are gaining awareness and experiencing sales growth. Appealing to a broad demographic spanning gen X, millennials and boomers, as well as vegans and flexitarians, introductions of chips, crisps and puffs made from ancient grains, plant ...

Read More
Unique Ingredients Bring Snackers To The Growing Plant-Based Product Sector

Britons are defrosting decades-old diets

July 09, 2020

Fruit is out; fry-ups are in.

Read More
Britons are defrosting decades-old diets

What Beer Sales Tell Us About The Recession

July 07, 2020

Craft beer sales are surging at stores, but craft breweries are still struggling. Cheap beer is surging, but it's still losing market share.

Read More
What Beer Sales Tell Us About The Recession

How can we help you supercharge growth and profitability?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

Enter security code:
 Security code