Top Trends in Fresh: Capture Today’s Health and Wellness Consumers

May 11, 2021

Tuesday, May 11, 2021

The US Cannabis market continues to grow as states approve legislation legalizing marijuana for recreational purposes. The traditional CPG market has garnered new opportunities for selling CBD products through its normal channels, including online. The pandemic has turned consumers to several categories to aid their self-care regimens including CBD and recreational marijuana.

In this session, part of Convenience Retailing University, IRI's Larry Levin, Executive Vice President of Market and Shopper Intelligence, explores the fast-growing cannabis market and the emerging opportunities for manufacturers and retailers.

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