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Category Spotlight: Deli Meats and Prepared Foods
No area of the store sets the tone more for the shopping trip than the deli. From sandwiches to prepared meals to grab-and-go deli sliced meats and cheese programs, delis have been going through a revolution designed to fulfill consumer demand for convenient meal options.
Join IRI for this webinar, hosted by IDDBA, as it takes a deep dive into the top trends and drivers of this highly influential grocery department and opportunities for future growth.
Attendees will learn:
Jonna Parker, Principal, Fresh Center of Excellence, IRI
James Carlson, Consultant and Team Leader, Client Insights, IRI
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