INNOVATION FOR A POST-PANDEMIC WORLD
The pandemic has changed the CPG retail landscape and is fueling unprecedented growth, which remains up more than 10% in February 2021 compared to year-ago levels. The industry was transformed in 2020, but what will happen this year?
IRI’s report, “Innovation for a Post-Pandemic World,” examines innovation opportunities in self-care, convenience and indulgence that reflect consumer behavior for now and the future.
Current Innovation Trends:
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