SUMMARY
CPG LEADERBOARD Q2 2021 – EMERGING GROWTH POCKETS
As inflation rises and vaccination levels stall, the CPG marketplace is seesawing between increasing mobility and fear of the Delta variant. The new IRI Leaderboard report highlights the emerging trends of Q2 2021 and opportunities for brands and retailers in this unpredictable environment.
This report digs into additional details on what’s trending in CPG. It also provides guidance on how businesses can successfully navigate this fast-changing landscape through a continued focus on omnichannel shoppers, digital media investments, faster product innovation and several other tactics.
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