CPG GROWTH LEADERS 2021
Each year, IRI partners with the Boston Consulting Group (BCG) on the annual Growth Leaders study, which analyzes the growth performance of hundreds of public and private consumer packaged goods companies.
In 2021, CPG growth in retail channels was 2.7%, a decreased growth rate versus 2020, a year that saw accelerated growth of 10.6% due to the COVID-19 pandemic.
The report reveals the biggest growth companies for 2021 – and how they won by embracing accelerating and sustaining trends such as self-care, convenient and fresh foods, targeted indulgences and household cleaning products. This year's growth leaders also excelled at pricing, supply chain fulfillment, and omnichannel reach and execution through ongoing COVID-19 disruption.
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