march 2022 fresh pulse

March 2022’s Fresh Pulse

March 2022’s Fresh Pulse

Inflation is rising and shopper behavior is changing. Jonna Parker, principal of IRI's Fresh Center of Excellence, and Anne-Marie Roerink, president of 210 Analytics, discuss how inflation is showing up in grocery retail and offer insight into how younger consumers are working to save money. Hint: they aren't turning to paper circulars the way older shoppers do.

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