CPG Demand Planning: Increasing Certainty in an Increasingly Uncertain World

The past six months, in both the world at large and in the CPG industry in particular, have been nothing less than a rollercoaster for most of us. As consumer demand has shifted and shopper behavior has evolved, manufacturers and retailers have needed to rapidly keep up. But w...

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Past Recessions Meet Current Health Crisis to Shape New Market

By now you’ve likely lost track of how many times you’ve heard “unprecedented” used to describe life during COVID-19. While we haven’t experienced a pandemic like this in our lifetimes — and hopefully won’t again — we have experienced economic recession. A little more than a d...

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