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Frequent Shopper Data Analysis Turns Around Underperforming Brand and Boosts Category Sales at Retailer

Post Date: 4/13/2021

A comprehensive analysis of frequent shopper program data helped a brand uncover the true reason behind its reduced sales.

Collaboration Paves the Path to Private Brand Growth

Post Date: 5/16/2019

There are specific strategies that both private brands and manufacturer brands can focus on to meet shoppers’ needs, build loyalty and drive performance.

Reducing Out-of-Stocks: Solving This $47 Billion CPG Challenge

Post Date: 5/01/2019

It sounds simple: make the customer experience great! If only it were that easy…

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