At IRI’s 2015 Summit, several of our client partners discussed how IRI has helped them achieve growth in their businesses. This included Michael Conway, President of Global Channel Development for Starbucks; Denise Morrison, President & CEO of Campbell Soup Company; Cindy Davis, EVP of Global Customer Insights and Analytics for Walmart; and David Erwin, VP of Marketing Services for Tyson Foods.

Here’s what they had to say: