Get Better Results From Your Shopper Marketing Programs with Ansa

Designed specifically for digital shopper marketing, IRI's Ansa is a SaaS platform that runs in the background of your campaigns to automatically target optimize and measure your shopper marketing campaigns, based on IRI's daily store-level point-of-sale data.

75% of shopper marketing campaigns get 6% more sales lift when they use Ansa.

Advertisers pay IRI absolutely nothing for Ansa, so getting Ansa is incredibly easy!

All you need to do is ask for "Ansa Inside" from any of our ad platform partners:

Want to learn more? Reach out to Michael.Quinn@IRIworldwide.com to schedule a time to see Ansa in action.