AI for Marketing and Product Innovation
Powerful New Tools for Predicting Trends, Connecting with Customers and Closing Sales
IRI’s president and CEO, Andrew Appel, shares his secrets to using artificial intelligence and machine learning to predict trends, connect with customers and close sales in a brand new book co-authored by Unilever’s Stan Sthanunathan and MachineVantage’s Dr. A. K. Pradeep.