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Tension around presidential election likely will take a toll on holiday food spending, IRI predicts

November 14, 2016

No matter who wins tomorrow’s presidential election, two-thirds of US consumers believe their financial health will deteriorate in 2017 -- a prospect that has many reigning in their holiday dining budgets and looking for deals, according to new research from IRI. 

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Tension around presidential election likely will take a toll on holiday food spending, IRI predicts

US consumers remain cautious

November 07, 2016

Research firm IRI polled more than 2,200 US adults for its latest Consumer Connect survey and found that uncertainty about the presidential election is adding to concerns about personal finances.

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US consumers remain cautious

Election Scaring Off Holiday Shoppers

November 07, 2016

New data from both the National Retail Federation and IRI Worldwide indicate consumers are laying low until the seemingly endless election uproar subsides.

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Election Scaring Off Holiday Shoppers

Measuring Up Panel

October 05, 2016

Andrew Appel spoke at Advertising Week on a measurement panel with senior executives from Facebook, TiVo and Simmons.

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Measuring Up Panel

Hispanics Are The Ecommerce Shoppers You Should Be Targeting

October 05, 2016

As one of the fastest growing demographics in the U.S., Hispanics have a staggering $1.5 trillion annual spending power to their name.

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Hispanics Are The Ecommerce Shoppers You Should Be Targeting

'What's For Dinner?' Consumers' Changing Quick-Trip Strategy

October 03, 2016

The “there’s nothing for dinner” trip, has become the norm, accounting for two-thirds of all shopping trips (and one-third of all spending.)

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Is online grocery shopping failing?

September 30, 2016

Most commentators predict food e-commerce sales will grow significantly over the next several years, albeit at a slower pace than overall consumer packaged goods?

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Is online grocery shopping failing?

Advertising Week

September 26, 2016

This “must attend” ad industry conference brings together the greatest minds from marketing and entertainment to share their visions, passions, and practices.

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Advertising Week

Hispennials: The Shopper Segment You're Missing Out On

September 14, 2016

Bicultural content, searchable product info are key

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Hispennials: The Shopper Segment You

Two diverse generations

September 14, 2016

To gain millennials’ and Generation Z’s interest, retailers need to fully appreciate their desire for technology, convenience and social networking.

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Two diverse generations

As craft spirits rise, booze industry more fluid than ever

September 12, 2016

There's just an unbelievable amount of innovation at the small distiller level. You name it, they're trying it.

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As craft spirits rise, booze industry more fluid than ever

Kroger Deal Highlights 3 Reasons Blended Data Is A Must In Retail

September 12, 2016

Partnership with data provider IRI enables the retailer and manufacturers to share the same customer insights, for more customized experiences. If other retailers do not follow suit, they could lose in the battle for the consumer. Three reasons data continues to change the ret...

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Kroger Deal Highlights 3 Reasons Blended Data Is A Must In Retail

7 Sins of Innovation

August 30, 2016

Notable new products in refrigerated and frozen categories earned accolades thanks to thoughtful, targeted innovation

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7 Sins of Innovation

Insights on Hispanic Shoppers

August 30, 2016

IRI this month released the eighth in its series of HispanicLink reports to equip consumer products goods leaders with key insights needed to achieve significant growth through highly effective targeting and activation of Hispanic shoppers.

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Insights on Hispanic Shoppers

Kroger Deal Highlights 3 Reasons Blended Data Is A Must In Retail

August 22, 2016

Kroger is not the first to realize the significance of sharing such wide-ranging, real-time data. Albertsons entered into a similar agreement with IRI in the spring.

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Kroger Deal Highlights 3 Reasons Blended Data Is A Must In Retail

Fresh Insights for 'Presidential' Procurement Planning

July 18, 2016

IRI survey gauges expected economic effect of election

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Fresh Insights for

Consumers Expect Financial Turmoil Come 2017

July 18, 2016

Whether it’s Trump or Clinton, consumers expect their financial health to deteriorate next year.

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Consumers Expect Financial Turmoil Come 2017

Srishti Gupta Discusses Optimizing Advertising Lift at Cannes Lions International Festival of Creativity

June 24, 2016

Anne Bologna, Chief Strategy Officer, iCrossing, and Srishti Gupta, President, IRI Media Center for Excellence, are interviewed by Gayle Fuguitt, CEO and President, The Advertising Research Foundation at the Cannes Lions International Festival of Creativity 2016.

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Srishti Gupta Discusses Optimizing Advertising Lift at Cannes Lions International Festival of Creativity

Small, mid-size C.P.G. companies gained share in 2015

May 24, 2016

Such companies as Quest Nutrition, Bai, Vita Coco and Sargento Foods were identified as small and mid-size firms with annual sales of less than $5 billion that ranked among the C.P.G.-industry growth leaders in 2015.

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Small, mid-size C.P.G. companies gained share in 2015

Location Meets Transaction Data In Cardlytics’ Cross-Device Measurement Push

May 20, 2016

Cardlytics, which helps advertisers like Starbucks activate audience data from bank partners like Bank of America, Citibank and PNC, is working with Drawbridge to assess how cross-device exposures affect online and in-store purchases.

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Location Meets Transaction Data In Cardlytics’ Cross-Device Measurement Push

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