News

Craft beer loses its cool

January 10, 2020

"For a while it was a very good time to be brewing beer in Chicago . . . but for the last year, things flipped. Not all breweries are going to make it."

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Craft beer loses its cool

Amid Craft-Beer Boom, New Drinks Offer Hard Competition

January 10, 2020

Popularity of spiked seltzers like White Claw and Truly challenges beer makers to respond.

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Amid Craft-Beer Boom, New Drinks Offer Hard Competition

Perdue Farms' new meat-packing foam dissolves in your sink

January 07, 2020

Perdue Farms will start packaging some of its meat products in a more earth-friendly way with compostable foam made of cornstarch that disintegrates under running water.

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Perdue Farms

Become An Insights Analyst Superhero

December 17, 2019

President and CEO of IRI, a big data technology company that uses advanced analytics to help companies grow their businesses.

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Become An Insights Analyst Superhero

Powering strategic development with AI and machine learning

December 13, 2019

The world is changing at an incredible pace and consumer preferences are more complex than they were 10 years ago. The next generation of consumers are far more fickle, experimental and granular than those that went before. This makes it harder for all businesses, and retailer...

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Powering strategic development with AI and machine learning

5 Strategies to Win at Retail With Cannabis

November 05, 2019

The availability of legal cannabis products in the United States, including cannabis and hemp-derived cannabidiol (CBD), is greater than ever, with consumer interest continuing to grow.

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5 Strategies to Win at Retail With Cannabis

Recipe Behind Coca-Cola’s Milk Success: Less Sugar, More Protein

November 04, 2019

Five years ago, soda giant went big into milk with novel formula—it paid off

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Recipe Behind Coca-Cola’s Milk Success: Less Sugar, More Protein

The Tipping Point – How AI Can Help Drive Growth In FMCG: IRI

October 23, 2019

FMCG consumers are less engaged and predictable than they have ever been, less loyal than previous generations and more interested in personalised experiences, Andrew Appel, president and chief executive officer, IRI, writes.

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The Tipping Point – How AI Can Help Drive Growth In FMCG: IRI

Growing market share in a hot new category: CBD

October 21, 2019

Many consumers are on the hunt for the next 'good-for-me' health ingredient, as part of the $450bn trend in self-care. This trend has continuously evolved with consumers focusing on protein-heavy foods, botanical extracts, probiotics, and more recently cannabinoids.

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Growing market share in a hot new category: CBD

How to Win the Innovation Race in Fresh

October 21, 2019

As competition intensifies in the perimeter, retailers need speed and imagination

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How to Win the Innovation Race in Fresh

Convenience store channel remains profitable

October 03, 2019

Channel reports 16th consecutive year of record sales

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Convenience store channel remains profitable

Voice technology isn’t just for consumers - it could help retailers democratise data

September 10, 2019

With 200 million smart speakers predicted to be in use by the end of this year, voice command has become ubiquitous in the home. But the opportunity for retail is real

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Voice technology isn’t just for consumers - it could help retailers democratise data

Winner with Women!

August 21, 2019

Improving the accuracy of how women are portrayed in advertising is a huge opportunity for CPG companies. The impact of doing so, to deepen engagement and drive sales, is quantified in groundbreaking research from IRI and the Association of National Advertisers.

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Winner with Women!

Amid Rise Of Plant-Based Meats, Chicken Still Rules The Roost

August 15, 2019

Research shared at the event shed light on what attributes drive increased consumption for chicken.

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Amid Rise Of Plant-Based Meats, Chicken Still Rules The Roost

Roundtable on Technology

August 05, 2019

Crain's Content Studio gathered insights from local tech executives on this data revolution.

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Roundtable on Technology

Consumers invested in animal welfare, but knowledge is limited

August 02, 2019

Animal welfare remains in the public agenda, but a lack of consumer understanding around livestock production means actual concerns are very broad.

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Consumers invested in animal welfare, but knowledge is limited

Sour times for yogurt?

June 24, 2019

Sales are slowing, but new products and varieties continue to hit the market

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Sour times for yogurt?

Optimization Beyond Digital: Use Cross-Channel Techniques To Maximize ROAS

June 17, 2019

President, IRI Media Center of Excellence,improving the consumer experience through more relevant advertising.

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Optimization Beyond Digital: Use Cross-Channel Techniques To Maximize ROAS

Why sustainability matters for every CPG company

June 10, 2019

Sustainability efforts and sustainable brand marketing by consumer packaged goods (CPG) companies have to date been a mixed bag - in large part because of a lack of a framework, combined with good data demonstrating its efficacy from a business standpoint.

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Why sustainability matters for every CPG company

IRI Partners With Cannabis Research Firm BDS Analytics

June 07, 2019

Companies will provide retailers and CPG manufacturers insights on the cannabis marketplace

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IRI Partners With Cannabis Research Firm BDS Analytics

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