Partners

NPD

NPD

NPD is a market research company that provides measurement information for durables and several other non-CPG industries.

The partnership between IRI and NPD focuses on integrating data and insights across channels for the companies’ shared clients. This provides a unique full-market view to retailers and bridges the issue of multi-channel clients’ disparate data sources.

How can we help you supercharge growth and profitabilty?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

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