Meet different consumers' needs with the latest insights on the market, behavior, pricing, promotion and more.


As the path to purchase continues to evolve, solutions for retailers increase collaboration, capture the sale and win the shopper.


Maximize campaign impact with solutions that more accurately target, measure and optimize advertising.

IRI Leaders Talk Vision, Focus and Execution

This discussion among some IRI leaders shares what sets IRI apart, including innovation being in our DNA, bringing the best of our firm to our clients’ challenges, and collaborating closely with clients to help their businesses transform and grow. 

IRI provides integrated big data, predictive analytics and forward-looking insights, all on a single leading technology platform, IRI Liquid Data®, to help CPG, over-the-counter health care, retail and media companies personalize their marketing and grow their businesses.



The IRI Partner Ecosystem includes companies such as:

News, Insights and Events

IRI talks with Mark Clouse, president and CEO of Campbell Soup Company, about being nimble and adaptive in embracing new technologies and data to keep growth momentum going. View Latest

IRI has launched a daily on-premise tracking solution that integrates data from 10,000 restaurant POS systems across the U.S., to provide providing market measurement of the restaurant industry. Read More

In-store solution experts from IRI, Bill Ilaria and Jim Danielson, discuss how the number of in-store displays during the COVID-19 pandemic is impacting consumers’ in-store experience. Listen Now

A recent IRI webinar explores how fresh food trends have evolved during the pandemic, what to expect in the months ahead and how to start seeing food and beverage categories in a new way. Read More

While CPG growth during COVID-19 has been robust, CPG manufacturers must discover attractive demand pockets to ensure growth into 2021, especially as consumers of all income levels look for joy with premium CPG products. Read More

To reach cash-strapped consumers, it’s about more than income. The right data sources allow companies to better understand and activate against consumer behavior in near real time. Read More


Work at IRI

At IRI, you will work on the most interesting business challenges facing the CPG, retail and media industries today. We regularly uncover new insights for our clients by closely collaborating with our colleagues and focusing on our values: Collaboration, Personal Development, Executional Excellence, Client Growth, Innovation and Creativity. These are just a few reasons why we were named by Forbes Magazine as one of America’s Best Midsize Employers.

Come grow with us!

Open Positions

Accelerate your career by working for a company that was one of the originators of big data. Apply today to be part of our team, and bring big data to life.

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