Market Performance and Strategy

StrateGY

Be forward-thinking and forward-moving.

Your business doesn’t want to stand still. Are there new categories or other opportunities you should be exploring? IRI’s strategy solutions use robust data and market information to help you find new possibilities and leverage them to take your business forward.

Define and drive business growth with proprietary data, other industry data, predictive analytics and technology.

Uncover growth opportunities within current and adjacent FMCG categories and retail with trend spotting and strategic growth diagnostics.

Leverage deep growth strategy and pedigree.

Our team has deep growth strategy experience and is able to combine this with our granular data, as well as data from other sources, to provide portfolio and brand strategy that is precise and defines a high-impact activation strategy.

Access unique expertise in demand due diligence for mergers and acquisitions.

Growing through M&A activity requires understanding the true potential of target acquisitions. We combine our domain expertise with proprietary data, other industry data, predictive analytics and technology to deliver accurate and insightful assessments and recommendations.

How We’re Different

HIGHLY REGARDED STRATEGISTS

PRESCRIPTIVE AND FORWARD-LOOKING

QUICK AND PRECISE DUE DILIGENCE

Our experts combine unique industry and strategy knowledge with a detailed understanding of clients’ specific growth needs. This includes identifying new and emerging categories, brands, and trends in food and non-food products. From acquisition screening and prioritisation to category/brand health assessment, we quickly and precisely determine what companies need to consider and do next.

What Our Clients Say

How can we help you supercharge growth and profitability?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

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