25 October, 2022
The collaboration enables Tree Top to quickly monitor pricing activity with more granularity.
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18 October, 2022
Advertisers gain a more complete perspective of incrementality and return on ad spend.
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17 October, 2022
Lasso expands clinical audience builder Blueprint™, allowing healthcare brands to reach individuals and households based on consuming behavior.
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12 October, 2022
IRI’s latest insights on food inflation and its impact on consumer shopping behavior illustrate relief consumers are finding in perimeter categories.
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15 September, 2022
Information Resources, Inc. (IRI) and The NPD Group (NPD), which recently merged to create a leading global technology, analytics and data provider, today announced that Malli Vangala has joined the company as chief strategy officer.
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13 September, 2022
IRI and the NYU Stern Center for Sustainable Business today released new research which features new survey data on consumer perceptions and illustrates the sustainability attributes that matter most.
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12 September, 2022
A new report shows consumers are scaling back purchases in the face of persistent inflation.
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29 August, 2022
IRI helps CPG brands optimize marketing campaigns and drive business outcomes.
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29 August, 2022
IRI helps CPG brands optimize marketing campaigns and drive business outcomes.
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24 August, 2022
IRI data is now available through InfoSum for first-party data enhancement, planning, activation and analytics.
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23 August, 2022
While inflation is more moderate for food away-from-home (7.6% versus a year ago*) compared to food-at-home (13.1% versus a year ago*), the typical away-from-home eating occasion still costs 3.4 times more than in-home food sourced from retail.
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17 August, 2022
The partnership improves retailer relations by anticipating product shortages and competitive risks for brands.
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09 August, 2022
Key food inflation insights from July reveal shoppers are bargain hunting and prioritizing value options.
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04 August, 2022
Report finds premium products and experimentation with ready-to-drink cocktails are key to winning with shoppers.
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01 August, 2022
The combination creates a leading global technology, analytics and data provider offering clients a comprehensive, accurate view of consumer behavior and total retail purchasing and consumption trends.
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21 June, 2022
IRI has launched the IRI OmniConsumer Receipt Panel, a new panel that will source receipt data from 120,000 active households where they shop.
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08 June, 2022
IRI just released its 2021 New Product Pacesetters, featuring the top new food and beverage and nonfood product launches. This is IRI’s 27th annual New Product Pacesetters report.
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10 May, 2022
IRI and PIM Brands, Inc. will continue to deepen their strategic partnership focused on driving success using insight from IRI’s full suite of solutions.
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28 April, 2022
IRI has partnered with TikTok to deliver custom marketing and media mix effectiveness insights to consumer retailers and manufacturers that advertise on the platform.
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13 April, 2022
IRI and Profitero, a leading global e-commerce intelligence platform, today announced they will be enabling clients to measure and optimize CPG digital shelf presence based on actual item-level sales.
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