29 July, 2020
On July 30, IRI’s Carl Edstrom and BDSA’s Jessica Lukas will discuss purchasing cannabis products for need states and which products best address those occasions during their session titled “The Cannabis Opportunity: Understanding Consumer Need States and Preferences.”
Read More
16 July, 2020
Results from the 2020 CSB Sustainable Market Share Index™ examine trends and consumer demographics for sustainable products and highlight the impact of COVID-19 on sustainable CPG brands
Read More
03 June, 2020
Natural Products Continue to Outperform Conventional Products as Consumer Shopping and Purchase Patterns Are Shifting; IRI and SPINS to Host Webinar
Read More
01 June, 2020
New Report Features Return of the $100 Million Product Launch; Shows Both David and Goliath Can Win; Addresses Innovation Strategies During a Pandemic
Read More
26 May, 2020
IRI CEO Andrew Appel and Coresight Research CEO Deborah Weinswig to Host Webinar Discussing the Future of Retail on May 26, 2020
Read More
18 May, 2020
Latest Innovation Within IRI’s COVID-19-Related Offerings Measures Product Supply Levels Both in Absolute Terms and Relative to Pre-COVID Levels
Read More
07 May, 2020
New Online Tool Expands IRI’s Proprietary Offerings to Help Companies Navigate the Volatile CPG Landscape
Read More
05 May, 2020
Annual BCG/IRI Study Highlights Role of Acquisition, Innovation, Surgical Pricing, eCommerce, and Consumer-Trend Fulfillment in Fueling Short- to Mid-Term Growth
Read More
27 April, 2020
IRI CPG Demand Index Expands Suite of New IRI Resources, Analyses and Thought Leadership Reports to Help CPG Manufacturers and Retailers Understand and Navigate Product Demand, Supply Chain Opportunities and Shopper Behavioral Shifts Amid COVID-19
Read More
04 March, 2020
Pharmavite, a leader in the health and wellness industry, has named IRI® as its preferred market and consumer insights partner. Pharmavite, the makers of Nature Made® vitamins, joins the growing list of companies utilizing IRI’s advanced analytics and modeling solutions to dri...
Read More
14 February, 2020
On Feb. 18, IRI’s Larry Levin and BDS Analytics’ Jessica Lukas will share how the convenience channel is doing among the leading retailer outlets capitalizing on the burgeoning CBD market and its opportune position to drive trips and dollars!
Read More
06 February, 2020
The initiative seeks to standardize campaign data formats for easy interpretation, seamless interoperability, and improved cross-platform measurement across the advertising ecosystem
Read More
28 January, 2020
On Jan. 29, IRI’s Chris DuBois will navigate the current and future U.S. consumer poultry purchasing trends as they relate to antibiotic-free production, slow-growth trends boilers and feeding specifications during his presentation, What’s in the Cart? A Look at Consumer Poult...
Read More
27 January, 2020
IRI’s Q4 2019 Consumer Connect Survey Finds Shoppers Increasingly Turning to Dollar and E-Commerce Channels
Read More
23 January, 2020
During the FMI Midwinter Executive Conference, IRI’s Larry Levin and
Tim Grzebinski will discuss the emerging plant-based market, including cannabis, and its impact on CPG during their session titled “From CBD to Alternative Proteins: What Do Emerging Consumer Trends Mean fo...
Read More
22 January, 2020
On Jan. 23, IRI’s Joan Driggs will analyze the impact of technology on the CPG industry during her presentation, “Grounded in Technology.” The session will focus on 2020 CPG and retail trends, including what consumers are purchasing, the ways in which they purchase these produ...
Read More
07 January, 2020
IRI®, a global leader in innovative solutions and services for consumer, CPG, retail and media companies, and Influential, the leading AI influencer technology Social Intelligence™ firm and IBM Watson Developer Partner, today announced an upfront to launch a first-to-market pr...
Read More
06 January, 2020
Pinterest Advertisers Will Have Access to the Industry’s Leading Optimization Solution, IRI Lift, Linking Pinterest Exposure to Offline Purchase Data
Read More
02 January, 2020
IRI to Provide Marketing Mix Modeling Solutions with Improved Data Granularity and More Seamless Access to Insights
Read More
10 December, 2019
Joint solution enables highly predictive, deeper understanding of ‘the why behind the buy’
Read More