26 April, 2019
Hair salons are getting the snip as households make cutbacks to stretch their dollars further. Almost three in five consumers have confessed to going to hairdressers less often to save money, according to new research…
25 April, 2019
Known as the Internet of Things (IoT), people are consuming information from more connected devices and as a result, marketing practices are rapidly changing. Retailers need to learn how to speak to customers through more channels than before…
01 April, 2019
We spend on average 32 minutes
cooking a main meal during the work
week. Therefore, it is no surprise we
are always on the lookout for shortcuts
when it comes to purchasing,
preparing, cooking and cleaning-up
after our meals. In fact, 42 percent of
18 to 44 year olds re...
01 March, 2019
The rapid escalation of healthcare costs has played a major role in inspiring a strong commitment to self-care in the US. Consumers' intentional behaviours and purchasing trends have fuelled changes across fast-moving consumer goods…
28 February, 2019
2018 was a year of innovation that appealed to multi-faceted needs in New Zealand. IRI explores the concept of ‘wellness’ as New Zealanders make trade-offs…
01 February, 2019
Nutrition science and debate is constantly evolving and open to interpretation by consumers and governments. Since November 12, 2018, hemp seed has been able to be sold as a food in New Zealand. Will hemp become the next hero…
01 February, 2019
The increased demand for plant-based diets has resulted in a diverse range of product innovation which targets vegan, vegetarian and flexitarian consumers now available in the supermarket environment. The trend represents a growing opportunity…
01 January, 2019
IRI shares a snapshot of the seasonal chocolate market.
01 December, 2018
Health and wellness is a hot topic for consumers today as more Australians proactively engage with trends that reflect their increasingly health-conscious lifestyles…
10 October, 2017
Within a convenience store retail outlet, the cold vault space is the beachfront property in the store and, on average, there are typically five cold vault doors dedicated to beer. To help c-store retailers optimize their beer assortments within that valuable in-store real est...
09 October, 2017
With the overwhelming amount of data available, Stephanie Augier, European lead for analytics at IRI, discusses the importance of analysing Big Data to unlock its full potential.
28 August, 2017
Gaining access to an increasing amount of data does not necessarily lead to better decision-making.
16 February, 2016
February 23 2016 - Retail and healthcare data giant IRI has appointed former Reckitt Benckiser exec Caspar Netscher as Executive Vice President of Regional Client Growth Development (CGD), based in its Netherlands office.
09 November, 2015
Years of deals have left brands and retailers in all countries battered and bruised. Times are changing and both parties are desperate to find new ways to grow their revenues. Stephanie Augier, European analytics and shopper account director at IRI says manufacturers and retai...