Price and Promotion

Optimise your product pricing to succeed in an ever-changing shopper and omnichannel environment.

Our price recommendation engine uses deep learning algorithms to quickly identify pricing opportunities, while our predictive price modelling and analytics will tell you what to expect if you increase or decrease your price, based upon your own and competitor information across all channels.

Companies spend huge amounts of money on their trade strategies. We can tell you where to focus your efforts and how to make them pay off.

Assess historical event performance to evaluate a wide variety of metrics, including retailer and manufacturer ROI, and identify key success factors that can be replicated across products and accounts.

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Predictive analysis can help you plan trade events in order to maximise product, account and customer sensitivities and achieve trade goals.

Create trade plans that achieve both retailer and manufacturer goals using centralised planning solutions that can be leveraged across the organisation.