Meet the Team: Ananda Roy

International Senior Vice President, Strategic Growth Insights

Ananda supports senior corporate executives in FTSE-100 organisations to identify & capitalise on growth opportunities, sharpen marketing effectiveness & optimisation, and use the power of analytics and data to make smart commercial decisions.
Ananda focuses on IRI’s clients in FMCG, Retail and Media categories and is often invited to industry events to share insights and foresights on what may shape these categories in the future.
His career spans over 25 years of leading strategy teams at large FTSE companies, and in consulting and agency roles.
An important part of his work is in building and mentoring high-performance strategy and insights teams; and creating a thriving community of subject matter experts, contributors and communicators across IRI’s country footprint and practices.
He is also expanding the depth of our strategic partnerships as part of IRI’s commitment to bring evidence-based, holistic strategic growth options to our clients.