Grocery Retailers:
Stand out to survive. Why differentiation is crucial in grocery retail.

POINT OF VIEW

Intro

As retail becomes more and more competitive, defining what you stand for is more important than ever.
Retailers who stake their claim on – and successfully execute – simple points of difference that resonate with customers will be the ones to survive and flourish.

The repercussions of competition grow ever broader.

For years it’s been said that we’re seeing unprecedented levels of threat and competition in grocery retail. This still holds true today, with a host of trends affecting regional grocers in particular.
The discounters Aldi and Lidl continue to roll-out aggressive expansion plans, attracting both the value-oriented shopper as well as the savvy affluent shopper. And a newly opened Walmart can have a devastating impact on a store’s sales when it comes to town.