IRI Talks...with Craig Lawrie, IRI Analytics Director & Elzane Pretorius, IRI Director of Trade Anal

IRI Talks...with Craig Lawrie, IRI Analytics Director & Elzane Pretorius, IRI Director of Trade Analytics

IRI Talks...with Craig Lawrie, IRI Analytics Director & Elzane Pretorius, IRI Director of Trade Analytics

In this podcast, members of the IRI UK Analytics team introduce you to Business Value Drivers, the latest analytics innovation powered by IRI Liquid Data.

Business Value Drivers combines the power of econometric modelling with weekly sales data and pushes out the insights to the entire commercial team. It takes just minutes to get to the ‘why’ behind the ‘what’. 
For more information, contact UKAnalyticsTeam@iriworldwide.com



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