Insider tips on an array of topics help your sales and marketing strategies be more efficient and effective.

2018 Beauty Trend Predictions

The desire for beautifully natural and prepared skin is going nowhere. But in order to achieve this, we are seeing potential in several beauty trends that don’t all start down the skincare aisle, but all connect Health, Wellness & Beauty… Here’s 3 beauty trend predictions for ...

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The importance of getting your range analysis right

IRI’s European Shopper Insight report found that range continues to drive shoppers in to stores. In fact the majority of shoppers were said to prefer a ‘wide range of products’ over convenience, quality and store services in many cases. The only exception to this was with the ...

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Travel Size Beauty Products

Reflecting the performance of the travel size beauty products

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Summer Beauty

3 Key Beauty #TRENDS we saw this summer

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Supermarket range reviews affect new product launches

According to IRI’s latest study into the state of new product development (NPD), the number of new branded grocery items decreased by 8.4% in the last year, this reduction lead to losses of £99.6m in value sales for the retailers. The decline started in 2013, and has been f...

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Sugar Tax is coming on drink In the UK

In the 2016 UK Budget, the Soft Drinks Industry Levy (SDIL) was announced, soon to be nicknamed the “sugar tax”. The levy directly targets the producers and importers of sugary soft drinks to encourage them to remove added sugar, promote diet drinks, and reduce portion sizes f...

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