Analytics and In-Market Execution

Supply Chain

Price and PromotionAssortmentSupply ChainManufacturer Gateways

Gain a competitive advantage with supply chain analytics.

Supply chains are increasingly complex and remain a vital part of a company's profit and structure. With IRI's Supply Chain solutions, you can understand where the risks lie in your supply chain and what you can do to optimize every link.

Limit your losses from products not on shelf.

Shoppers can’t buy a product if it isn’t on the shelf. Seems obvious, yet in-store availability remains one of retailers’ biggest challenges to efficiency. Learn how to limit those "can’t-find-it" losses and maximize every single point—and every last dollar—along your supply chain for a material annual sales uplift per SKU.

Localize demand planning.

Demand Engineered Clustering provides a robust approach to grouping stores based on actual purchase behavior. Each cluster project provides a suite of key deliverables that encourage collaboration and improved efficiencies to guide localized category strategy development for plan-o-gram (modular) and promotional implementation.

Store-level performance scorecards drive high-impact activation.

Carrying a good strategy all the way to activation is critical for driving growth. IRI can provide store-level scorecards on product selection, pricing and sales performance to ensure that your products are positioned to deliver growth.

How We’re Different

LASER FOCUS ON IMPACT AND OUTCOMES

SPEED TO INSIGHT

PRAGMATIC AND RELEVANT TO TODAY'S MARKET ISSUES

Clearly identify consumer demand, product preferences and opportunites that drive sales velocity and improved retailer / manufacturer collaboration. Integrated models, insights and store performance metrics create a foundation for continuous improvement. High-precision insights are driven by detailed sales, causal and econometric data. Our solutions and thought leadership are designed to address client-specific go-to-market issues.

What Our Clients Say

"Last year we (PepsiCo) delivered the highest absolute growth of any CPG company, over a billion dollars in retail, and IRI, frankly, played a very big role."

Frito-Lay North America

How can we help you supercharge growth and profitability?

FACTS ABOUT US

95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us.

 

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